Hello friend. I'm Josh Ling. I'm a UGC games and platforms expert with 12+ years experience focused on product and operations for the top games on the top platforms.
At Uplift Games, I helped develop Adopt Me!, then the #1 top-earning, most played Roblox game. We shipped 150+ game updates to 525M+ players, broke several records and even more AWS servers, and scaled a new studio from 3 to 60+ team members.
At Hypixel, we grew our Minecraft server into the #1 most-played, #1 top-earning Minecraft UGC server. We scaled to 30+ team members and shipped 100+ updates to millions of players, including 'Hypixel Bed Wars', now a popular game mode on Fortnite and Roblox.
In 2022 I co-founded a small indie game studio, Feldspar Games with friend and developer Ben Allen. We're developing Become the Moon, the autobattler deckbuilder. You can play the demo on Steam now.
I've consulted for clients including UGC game studios, platforms, publishers, investors, brands and more.
I'm currently Head of Operations at VC-backed startup Hypersonic Laboratories, helping build and run the team developing HELIX, a new platform for building standalone Roleplay Servers (GTA, FiveM, Roblox, etc.).
Outside of work I enjoy video editing, coding (mostly gamedev), writing / narrative design, going down a wiki / video essay rabbit-hole and creating niche memes for the group chat. My favourite music artists are Mitski, MF DOOM, Radiohead and Broadcast. My favourite TV shows are Mad Men, Mr Robot, Better Call Saul and Futurama. My favourite games are Disco Elysium, Outer Wilds, HITMAN and Spelunky. I'm a member of the LGBTQ+ community. While my grandmother was a Māori woman, I grew up white in a mixed working class family in England.
Feel free to reach out to me via email or connect on social media:
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